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MangoRED 2009 » 2010 » January

Status Magazine {Issue 10}

{ MangoRED featured on the photography issue of STATUS MAGAZINE / Issue 10 }

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SEEING {RED}

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Getting hitched need not be a boring affair, at least not in those album photos you’ll be showing your kids and grandkids a couple of decades from now. MANGORED shows us how to add zing to the world of weddings.

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By Raydon L. Reyes

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The first thing you would see once you enter MangoRED’s office is a blue sofa and a large wide-screen LCD TV more than half the size of a door. Further back are the desktop computers surrounded by a myriad of stickers, plastic toys, a surfboard, and a collage of photos forming the image of Obama – all these hinting at the lack of any real planning when it comes to their space’s design. But from the start, MangoRED was never about making plans. The weird name itself just came up one day because the brothers and company founders Randall and Ryan Dagooc thought it “sounded funny.”

But it is this free-flowing, anything-goes approach to life that forms the core of their crafy in the world of gigantic cakes with plastic couples on top, women in white flowing dresses and veils. And two people who vow to be together until the earth turns over-or something like that.

What started as a mini-project between two brothers has since transformed into a team of photographers, graphic illustrators, and layout artists who share the vision of adding more zest to matrimonial memories. “People have this notion that weddings are the cheesy and corny photos,” asserts Randall, who is happily married himself. “What’s corny about some [wedding] photographers is that they’re not genuine of authentic. Everything comes template-based.”

Randall noticed that most wedding photos did not really show the identity of the bride and groom. And so in 2004, they began to experiment. One of their initial ideas was to make the couples in their photographs appear like cartoon characters by using a lot of light. The pictures that resulted made the couples look like sketches of people celebrating in a more colorful parallel world. They then shifted their style into imitating baby pictures from way back that rouse a sense of nostalgia. Then MangoRed posted their photos online. They eventually started getting some attention. “Posting your photos in a site works because people have time to ogle at them. One time, we even had a client from the US who discovered us just by searching ‘funky wedding photographers’ in Google,” Randall narrates, laughing.

It also helps when the ones who commission them are mostly young people who understand what they are trying to do. Between puffs of smoke, Randall explains, “Many young people are also exposed to culture, and they’re looking for someone who can relate with them. We cater to thos who have similar personalities as we do.”

The team of MangoRed also makes it a point never to let the technicalities of photography get in the way of their creative vision: “I once reached that point where I was too conscious about ISO, aperture, shutter speed…and before I knew it, I lost my idea for the photo. Never let the technicalities hinder you from achieving what you imagine is the perfect photo.”

What started off as a n artistic effort to spice up the shots of people getting hitched is evolving beyond the wedding scene. From portraits to magazine shoots. You never know what to expect from this photo-graphics savant duo.

www.MangoRed.com
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Jojo & Ciara

JOJO OCONER & CIARA ANNA SOTTO

M a n i l a   P o l o   C l u b   P h i l i p p i n e s
Gown / { Mich Dulce }. Make Up / { Lala Flores } . Flowers / { Margarita Fores } . Video / { Threelogy }
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Sam & Januarie

SANJAY PATEL + JANUARIE ALEGRE

Shangri La Mactan Resort. Cebu City Philippines
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